Beyond her impressive talent, fashion sense, and commanding stage presence, BLACKPINK’s Jennie has also attracted attention for her lavish lifestyle. One of the properties most closely associated with the K-pop star is a villa in Hannam-dong, one of Seoul’s most prestigious neighborhoods, reportedly worth several billion won.
Hannam-dong is often described as South Korea’s answer to Beverly Hills and is home to numerous politicians, business tycoons, and celebrities. The neighborhood boasts a prime location with views of the Han River and Namsan Mountain. In particular, UN Village, an exclusive residential enclave within Hannam-dong, is known for apartments and villas priced between 3 billion and 10 billion won.
UN Village is sought after by the wealthy not only for its location and scenery but also for what is considered favorable feng shui, with the neighborhood backed by mountains and facing the river. The area was also famously referenced in EXO member Baekhyun’s song “UN Village,” further fueling K-pop fans’ curiosity about the exclusive neighborhood where many stars live.
The villa associated with Jennie is located in The House, a private residential development tucked deep inside UN Village. Although it is not a completely gated community, security personnel regularly patrol the area, helping protect residents from unwanted outside attention. The property reportedly spans 430 square meters across two floors, with four bedrooms and three bathrooms, and is valued at around 5.5 billion to 6.5 billion won.
Jennie previously revealed in a vlog that she lived with her mother. As a result, the villa served not only as the singer’s private retreat but also as a family home. While complete information about her current residence has not been publicly disclosed, the property continues to be frequently mentioned when discussing Jennie’s luxurious lifestyle.
Inside the villa, one of the most striking features is a two-story glass window system that allows natural light to flood the living room. Sunlight reflecting off the marble flooring creates a spacious and luxurious atmosphere. Contrary to initial speculation that Jennie lived in a unit directly overlooking the Han River, her vlog appeared to reveal a lower-level living space with a private patio surrounded by neatly arranged greenery.
The kitchen features an open-plan design centered around a large island finished with marble and reflective metallic surfaces, creating an even greater sense of space. White cabinetry keeps the room bright and seamlessly incorporates built-in appliances, including a large refrigerator, oven, and wine cooler with wooden shelving. The adjacent laundry area was also reportedly renovated with white walls and cabinetry, replacing the terracotta tones of the original design.
Near the kitchen is a small relaxation corner furnished with seating, plants, and eye-catching decorative lighting. It is a space where the “Like Jennie” singer can read, enjoy tea, or unwind after a busy schedule. She has also previously revealed a home workout corner equipped with a compact treadmill and yoga accessories, allowing her to maintain her fitness routine without leaving home.
Jennie’s bedroom has rarely been shown, but it once attracted significant attention after Mnet’s TMI News reported that she owned a Hästens bed worth as much as 170 million won. Bathrooms shown in promotional images of The House are equally luxurious, featuring white marble with gray veining, double vanities, a shower, and an oval bathtub positioned beside floor-to-ceiling windows.
Jennie’s aesthetic taste can also be seen in her choice of decorative furniture and accessories. A lipstick-shaped mirror from the Seletti x TOILETPAPER collection has appeared in OOTD photos shared by Jennie and other BLACKPINK members. Meanwhile, a pastel-colored Bubble Mini sofa by Roche Bobois adds a playful touch to the interior, blending artistic flair with contemporary design.
From its prestigious location and spacious design to its carefully selected furnishings, the villa offers another glimpse into Jennie’s lifestyle. The space provides the privacy and comfort she needs away from the spotlight while also reflecting the distinctive aesthetic sensibility of an idol renowned for her individualistic approach to fashion.
Sources: k14